Our Easy Process
The design phase is where the magic begins.
Once the design is confirmed, we develop the site.
We set your shiny new website loose on the internet.
You’re in the right place.
We are called Custom Digital Marketing for a reason! We love to build things that are outside of the square. Whether it's a complete custom design, or a Software as a Service (Saas), we can build your next custom web application just like we did the custom neon sign builder for The Neon Cove.
Investing in a new website for your business can be very exciting, it can also create uncertainty or seem like a mammoth task.
To create a positive experience for our clients we break down the project into bite-sized pieces and remove the feeling of overwhelm. We understand that, as a business owner, you are working on many different projects at the same time. We value your time and create planning systems that involve as little disruption as possible.
Whether you are embarking on your very first website or giving your current site a refresh we will lighten the load and produce spectacular results for you.
Our websites are created using WordPress which allows us greater flexibility to build custom websites that are a perfect fit for your business.
We take great care in working to Google SEO standards which means your website will hit the ground running with the best chance of gaining organic traffic post-launch.
Our vast experience in connecting third-party software integrations such as Xero will see you all set and ready to go. We can also set up your payment gateway’s and build full e-commerce if required.
What happens once we go live? We will not build your website and leave you hanging, we offer ongoing support as needed and welcome building a long and happy relationship with you and your business.
So you want to build a website, that’s great!
Websites lend credibility to your business, offer a place for your customers to buy your offering at any time and are a fantastic tool to grow your business online sales. Websites, like us, need love and attention to grow and blossom.
We can show you the way to love your website and help you with growing your site, search engine optimisation (SEO) and general website maintenance.
Built: February 2021
The brief: Build an interactive custom Neon Sign builder into an existing website so clients can design and order a custom neon sign.
The sign builder looks and works beautifully, allowing the end-user to personalise their product. Behind the scenes, there are complex calculations for rendering neon lights and letter costings. A truly one of a kind custom build that we loved building. The end product allows our client to produce quotes in addition to online sales. What's more, our client can fine-tune the web application to make sure the cost of goods sold and gross profit targets are met.
Built: May 2020
The brief: Refresh this dated e-commerce store and give the client more flexibility over their online business..
Because of uncertain times, the challenge here was to make sure we kept within the client's budget and get the site to market to generate a return on investment. This fully functional website, including blog, e-commerce, email marketing integration, and more, is hard at work 24/7 generating sales.
Built: December 2019
The brief: Create a simple yet informative website to showcase what Taranaki effluent systems offerings were.
Via the website, exclusive suppliers can refer traffic to a local supplier. A robust SEO strategy meant that within 3 weeks of going live, this website was on the front page of Google and the top of the map pack for its targeted audience.
Built: April 2020
The brief: Design and build a purposeful online ordering system for a local food truck delivery service.
During lockdown of 2020, this website was constructed in anticipation of getting back to the new socially distanced normal. With a limited budget and time, we constructed a very robust custom ordering system that enabled this local business to start taking online orders immediately. Since then, the business has been able to adapt the e-commerce system to the forever changing market.
Built: August 2020
The brief: Design and build a clean, minimal, brand-consistent website that paves the way for future growth.
This website was meticulously planned out and created to be flexible to adapt to COVID challenges. Every inch of this website has been developed with the target audience in mind and is a critical link between the end-user and the clients custom CRM. Another highly optimised, web accessibility compliant, and SEO friendly site.
Built: March 2021
The brief: Build an easy to navigate mental health blog that incorporates a radio/video & podcast function.
This is version 2.0 of the J Word NZ and is the highest-ranking website we have built with a 97% performance speed and an A grade from GT Metrix. When working with multiple and ongoing posts getting the layout right was necessary, so the site doesn't become cluttered or hard to navigate. The site is connected to a mailing list in mail chimp, which collects user contact information to receive updates via email. We have also integrated a live Instagram feed as and embedded links to both Spotify and apple podcasts.
Built: May 2021
The brief: Audit the existing website and implement changes to boost performance and SEO rankings.
Built by a freelancer, our client needed their website to be taken to the next level without costing an arm and a leg. We used industry-standard tools to audit the site and determine where things fell short, both technically and design-wise. The website is now performance optimised, meets web accessibility standards, and increases SEO visibility every day in a very competitive industry.
Health and Wellness Coaching
Curious to know more? We are happy to answer any questions for you.
Do you like finding your dream clients without having to pay for advertising? If your answer is yes, then SEO is your best friend. It is the tool that allows your customers to find you for free! Even while you sleep.
Website hosting is approx $300 per year. There are annual charges for some plugins and any ongoing maintenance needed. If you have an e-commerce store there will be transaction fees to think about as well.
Copywriting, photos & videos are the content that makes your website unique to your business. The higher the quality, the better your website will perform. We can help you navigate & find great people to work with.
We generally schedule our website builds a month in advance. A basic website will take approx 30-40 hours to design & develop. More complex websites can take anywhere from 40-70 hours.
Ah, the words which flirt their way into your customer’s wallets. Copy is the text your website, emails & social posts hold, which tell a story and guide viewing eyes through a process from curiosity to interest, to purchase.